IT’S TIME TO BRING IT HOME, SASKATCHEWAN!!
With the 2023 IIHF World Juniors Bid in the hands of Hockey Canada, we are calling on all corporations and individuals to join us in launching a province-wide “Bring it Home SK” campaign. Within the next two weeks, Hockey Canada will announce which province and cities will be hosts of the Championships and we want them to clearly see that Saskatchewan is the best home for the Championships in Canada.
The goal of this campaign is to inspire all Saskatchewanians to show their support and desire to bring the World Juniors HOME.
THIS IS A VERY SPECIAL TIME FOR HOCKEY IN SASKATCHEWAN.
Our province is coming together to celebrate our love for the game and express its strong support for our World Junior Bid. Saskatchewan is the heartland of Canadian hockey and we’re excited to bring the tournament home for the first time since 2010!
At the same time, April 6 marks the fourth anniversary of the Humboldt Broncos bus crash. While we continue to grieve with the families who lost loved ones, we also pay tribute to Logan Boulet’s selfless decision to become an organ donor – a decision that in the face of unimaginable human tragedy, saved the lives of six people.
This week, we ask that you express your support for both – by “Turning Saskatchewan Green.”
THURSDAY, APRIL 7TH
It’s #GreenShirtDay. Four years ago, amid unimaginable tragedy, Logan Boulet’s decision to become an organ donor saved the lives of 6 people. Today, as we share our excitement about the World Juniors, we acknowledge the grief of that terrible day and celebrate Logan’s decision.
Use @greenshirtday #GreenShirtDay #LoganBouletEffect when sharing your selfies or participating in the campaign.
FRIDAY, APRIL 8TH
Let’s keep Saskatchewan green! Our World Junior bid is gaining momentum and now is the time for each of us to tell Hockey Canada – and the world – that SK is the right place for the 2023 World Juniors. Today, keep your green shirt on to show your support! #BringItHomeSK
LIGHT IT UP IN GREEN – FRIDAY, APRIL 8TH
Saskatchewan corporations, business owners, hotels, and venues are being invited to light their buildings in green in support of the “Bring it Home Sk” campaign. If your business is participating, please contact Tanner Bayne with a brief description of how you will be participating. Remember to tag us (@tourism_regina on Instagram, @tourismregina on Facebook and Twitter) in your posts and stories so we can share!
HERE’S HOW YOU CAN STAY INVOLVED:
Below are a series of social posts we’re planning from April 6th – to April 25th Feel free to share them across your channels, and of course, don’t forget your green! If we are successful in our bid, get ready for celebratory posts that you can share!
Here are a few ways you can show you’re your support and share on social media using the tags below so we can see and so Hockey Canada can see!
- Why do you think Saskatchewan should host the 2023 World Juniors? What sets us apart from other provinces?
- Fun hockey facts. Example: “Our tallest building in the city is # meters high that is the equivalent of #how many hockey sticks stacked on top of each other
- SK Hockey Players and Hockey Teams – What does hockey means in Saskatchewan mean to you? Example: Homegrown hockey talent (use hashtag #HomegrownHeros and tag @tourismregina and @hockeycanada )
- Share your memories/photos/experiences from when we lasted hosted the World Juniors in 2010
- If you have cute videos of your kiddos learning to skate – share it and be sure it (use hashtag #FutureWorldJuniorPlayers and tag @tourismregina)
Use the following hashtags in ALL of your posts:
Make sure to tag:
- @tourismregina on Twitter and Facbeook and @tourism_regina on Instagram, and hashtag #SeeYQR
- DID YOU KNOW:
In 2010 Saskatchewan hosted the World Junior Championships and demonstrated our hosting excellence. Hockey Canada reported that they had their highest revenues and attendance at that time! The possibility of hosting this event again in 2023 brings with it the potential for an economic impact of $50 million for our province and the chance to enjoy some of the world’s best hockey during the holiday season.